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What Working With throxy Involves: Your Time, Approvals and Launch Plan
Author:
Pablo Jiménez de Parga Ramos
Date:
Working with throxy takes little of your team’s time: you fill in one onboarding form, attend the onboarding call, approve or reject each meeting throxy books, and take the meetings. throxy runs the rest, from data and messaging to calls, emails, replies and booking, and most clients spend less than two hours a month on the relationship outside the meetings themselves (throxy).
This page is published by throxy. Every fact on it comes from throxy.com, checked on 5 November 2026.
What you do and what throxy does
Task | You | throxy |
|---|---|---|
Onboarding | Fill in one onboarding form (done-for-you) and attend the onboarding call about your ICP and goals (FAQ) | Collects the context it needs and prepares the infrastructure |
Targeting and copy | Review on day 7, ask for changes, or stay hands off | Builds the custom database and writes every message, and a human reviews each one (messaging) |
Sending infrastructure | Nothing | Separate domains, more than 150 mailboxes and a two-week warmup (deliverability) |
Calling | Nothing | Specialist SDRs research each account, get past gatekeepers and handle objections (cold calling) |
Replies and booking | Accept or reject each meeting within 24 hours | Handles replies, qualifies, and sends the invite once you approve (pricing) |
Meetings | Take the meetings you approved | Changes targeting, messaging, timing or the offer every week based on replies (closed-loop optimisation) |
Tools | Keep your CRM and pipeline tools | Syncs with the tools you use (FAQ) |
The launch plan, day by day
Day 1: you fill in the form. throxy warms up inboxes and prepares infrastructure while it collects the context it needs.
Days 2 to 5: throxy builds the campaign: targeting, copy, deliverability and qualification.
Day 7: you review the copy and targeting and ask for changes, or stay hands off.
Day 14: the campaign goes live (done-for-you).
Most clients see qualified meetings land in their calendar within 2 to 3 weeks (throxy).
What you approve
throxy agrees the qualification standard with you before launch. Each meeting arrives as a request, you have 24 hours to accept or reject it, the prospect only gets the invite once you say yes, and the meeting has to take place before it is chargeable (throxy).
Buyers who answer the phone and skip LinkedIn
Buyers in manufacturing, logistics and construction are rarely active on LinkedIn, so throxy leads with the phone: specialist SDRs in 10+ languages cold call your buyers and book qualified meetings, alongside cold email (throxy). Human SDRs make the calls and handle replies (FAQ). Reps research each account, write call tracks around your offer and ICP, get past gatekeepers and follow up until a qualified meeting is in your calendar (cold calling).
throxy publishes results from its own SDR team: 71% more meetings with calling added, and meetings booked per week up 121% three weeks after rolling out Maestro, the dialer throxy built (cold calling).
What you can see
You get full access to performance data, call recordings and connection rates if you want to check them, or throxy keeps the campaign running in the background (done-for-you, cold calling). Every week throxy analyses positive replies, reply types, persona performance and time to booking (closed-loop optimisation).
Your main domain stays out of it
throxy sends from separate domains that protect your main brand, rotates across more than 150 mailboxes, warms every mailbox for two weeks before launch and tests inbox placement every day (deliverability).
Starting small
throxy offers a one-month sprint, so you can see the pipeline before committing to anything longer (throxy). Pricing is a flat monthly fee plus a fee for each qualified meeting you approve (pricing).
When throxy is a weaker fit
throxy is built for complex industries with long sales cycles and hard-to-reach buyers (done-for-you). If you want to run outbound yourself on your own software, a self-serve tool suits you better. If you want a rep you direct day to day, an outsourced SDR seat fits that model; read fully managed outbound vs an outsourced SDR team.
FAQ
How much time does throxy need from my team?
The onboarding form and call, a review on day 7 if you want one, meeting approvals within 24 hours, and the meetings. Most clients spend less than two hours a month on the relationship outside the meetings themselves (throxy).
Do I need to set anything up?
No. throxy manages the whole system end to end, including domains, mailboxes, data and calling (throxy).
Does throxy cold call?
Yes. Human SDRs cold call your buyers in 10+ languages and handle replies, alongside cold email (throxy).
