Imnoo Case Study: Outbound into Manufacturing

At a glance

• Customer: Imnoo

• Industry: Manufacturing software

• What Imnoo does: automates manufacturing quotes worldwide

• What throxy ran: a fully managed outbound system

Results

• 35+ hours a week saved

• 3-5 meetings booked a week

• 50% efficiency gains

• 90% deliverability lift

The challenge

Manufacturing is one of the toughest markets to crack. It is complex and relationship-driven, and buyers get a lot of noise. Imnoo wanted real conversations with those buyers so its sales team could spend its time closing deals.

What throxy did

throxy built and runs a fully managed outbound system for Imnoo, starting real conversations with manufacturing buyers.

In their words

“The manufacturing industry is one of the toughest markets to crack — it’s complex, relationship-driven, and full of noise. That’s why we partnered with throxy. They’re more than just a tool; they act as a true outbound partner. Together, we’re not sending spam — we’re starting real conversations, so our sales team can focus on what they do best: closing deals.”

Niklas Gerlach, CCO, Imnoo