Fuse

Health Tech

Health Tech

throxy

case study

case study

Fuse builds technology for healthcare providers. We validated email and cold calling as new channels at speed, without them hiring a single SDR.

2X

ROI in Month 1

$10K+

ACV deal

0

SDRs hired

We signed a $10k+ ACV deal in our first month working with Throxy.

Sho Sugihara

FOUNDER

2X

ROI in Month 1

$10K+

ACV deal

0

SDRs hired

How We Helped Fuse?

Fuse builds technology for healthcare providers. As a 3-person seed-stage startup based in London and San Francisco, they needed to generate qualified pipeline fast - without the overhead of hiring full-time SDRs or managing campaigns in-house. Their team was heads-down on a major product build. Outbound couldn't wait, but bandwidth was zero.

We built them a fully managed cold email and cold calling system, handling everything from list building and domain setup to campaign copy and execution. Multi-domain sending to avoid spam filters, fast onboarding, and an outcomes-focused approach meant Fuse were generating pipeline before they'd had time to hire anyone.

The result? 90-95% of the time previously spent building and managing LinkedIn and email campaigns was eliminated entirely. Their team went from running outbound manually to reviewing lists and approving copy - nothing more. In the first month, one account worth $10K+ ACV signed. Against a $5K monthly investment, that's a 2x return before the campaign had fully ramped.

Cold calling was unproven for Fuse before throxy. Within weeks it was validated as a channel that worked. That's the kind of answer that normally takes a quarter and a full-time hire to get.

"Throxy allows you to quickly ramp and test detailed cold email and calling campaigns without the admin and cost overhead. This has enabled us to test new channels and messaging at a speed that we otherwise wouldn't be able to, allowing us to focus on building product and deepening our relationships with clients." - Sho, CEO, Fuse

Apply for a Strategy Call

Apply for a Strategy Call

Your SaaS outbound needs a campaign that learns and adapts. Book a strategy call to see how we’d run ongoing outbound experiments for your SaaS buyers.

Your SaaS outbound needs a campaign that learns and adapts. Book a strategy call to see how we’d run ongoing outbound experiments for your SaaS buyers.