How We Helped Fuse? Fuse builds technology for healthcare providers. They needed to generate qualified leads quickly without hiring full-time SDRs while their team focused on major product builds. Growth was slowing due to insufficient top-of-funnel leads. We built them a fully managed outbound system across email and cold calling that validated new channels at speed. The result? 90-95% time saved on campaign creation, a $10k+ ACV deal in the first month, and the ability to rapidly test cold calling as a viable channel. "Throxy allows you to quickly ramp and test detailed campaigns without the admin overhead. This has enabled us to test new channels at a speed we otherwise wouldn't be able to, allowing us to focus on building product." – Sho Sugihara, Founder
The Challenge
Fuse's team was focused on a major series of product builds and didn't have bandwidth to test and scale outbound campaigns. Their growth was slowing because they couldn't generate enough qualified leads for their healthcare technology platform.
They needed to validate new outbound channels like email and cold calling quickly, but hiring full-time SDRs would be too slow and expensive. Their internal resources were stretched thin building product instead of filling the top of their sales funnel.
The Solution
We didn't just hand them a tool and walk away. We became their outbound team.
What we did:
Built a fully managed email campaign system running on autopilot
Identified and vetted manufacturing decision-makers weekly
Optimized deliverability to ensure messages actually landed in inboxes
Crafted targeted messaging that started real conversations, not spam
Handled all prospecting, list management, and campaign execution
Our team became an extension of theirs so their sales reps could focus entirely on taking meetings and closing deals.
FOUNDER
